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Showing posts with label question 1b. Show all posts
Showing posts with label question 1b. Show all posts

Wednesday, 27 April 2016

CLASSWORK AND REVISION FOR FRIDAY 29TH APRIL

Hi,

In preparation for next week's mock RESEARCH the theories of these leading music video theorists.

Bullet point the essential points of their theory and post examples FROM YOUR OWN WORK to exemplify them.

Sven E Carlsson - see revision notes post below for a link to this theory
Michael Shore
Steve Archer
John Stewart

and
Laura Mulvey (not a music video theorist but should be considered if you have featured women)


BE PREPARED TO DISCUSS THESE THEORIES IN YOUR NEXT MEDIA LESSON.

REVISION NOTES FOR QUESTION 1B EXAM

If you want to write about your music video for this question then you need to revise Andrew Goodwin.  As he talks mainly about what makes music video a particular art form you can use his 5 categories to discuss theories of Audience, Representation, Genre, Narrative and Media Language.

Make notes on your blog using the 6 bullet points below with SPECIFIC EXAMPLES from your own work to match each category.

ANDREW GOODWIN'S THEORY


  1. Music videos represent Genre characteristics: a rock band should be performing in the music video - how did you do this?
  2. Relationship between and visual and lyrics: what is being said is being literally or metaphorically represented visually in a specific camera shot
  3. Relationship between music and visuals: shots change in synch with drum beats
  4. Record company’s demands: close up of artist, star image.
  5. Voyeurism and the notion of looking: any explicit references to this in the mise-en-scene?
  6. Intertextual reference: any implicit representations in your video to other texts?  Link this to your audience.
OTHER MUSIC VIDEO THEORISTS WHICH YOU CAN USE.

Make notes on Sven E Carlsson's theory summarised below (it's a little like Levi Strauss!)

What is music video? Sven E Carlsson's theory summarised

Wednesday, 16 March 2016

HOMEWORK - Complete Question 1B - Media Language using Andrew Goodwin and others


Make sure you complete your Media Language essay on your blog this week.
When writing about your music video you are best to start with a Goodwin quote - see above.

Now try to find examples from your work to exemplify his theories.

Use my Revision sheet to add in more theorists such as Rick Altman and Steve Neale's ideas on Genre; Blulmer and Katz's Uses and Gratifications for the Audience; Roland Barthes' Myths and Levi Strauss' ideas on Binary Oppositions.

See below for some more help on Blulmer and Katz.



Friday, 26 February 2016

Audience Theory - Homework

Please make sure you complete the essay that you began in class today, applying theories of Audience to your own production work. I have uploaded the powerpoint to SlideShare to help you with the theories - see below.

Theories to apply for Audience Question 1B